The secret of organic growth on YouTube

The secret of organic growth on YouTube

March 09, 2022 — 3 mins read
Promotion YouTube

YouTube is one of the leading social media platforms nowadays where you can profit from the content that you post and improve your business image. Don’t forget that users on YouTube spend around 1 billions hours watching videos around the world. 

Users who promote their businesses on YouTube wonder how they can spread business awareness of their product organically and whether it is effective. Indeed, there are services that will help you make your business recognizable. To promote your business on the platform and get more people to know more about your product, YouTube offers using Google Ads. 

Google Ads is the service that helps a user to promote their product or business on different platforms, not only on YouTube. This kind of advertising is a contextual one and users see a specific kind of topic in advertisements according to their interests and history of searching for the details about a product or a service. 

Why do users opt for Google Ads to promote their YouTube channel organically and enhance their account performance? There are some main reasons:

  1. You are able to attract new potential clients to your channel in several minutes
  2. Google Ads has an intuitive interface
  3. You get a chance to choose the platforms and websites where your advertisements will be displayed
  4. Google Ads offers changing the budget for an advertisement a day depending on the indicators of your advertisement campaign

To start working with Google Ads simply log in to your Google account or create a new one, choose your target audience (selecting region, country, city), language, their age and gender. Then pick your budget for the advertisement campaign and set the price per click, create an advertisement (you can change the details any time), choose keywords and payment method.

There are four video advertisement formats on YouTube:

  1. Skippable video advertisement - viewers can skip only after 5 seconds of the ad that is placed in the beginning of the ad
  2. Non-skippable video ads  - these kind of advertisement is  watched before the start of the video and can’t be skipped, usually of 15-20 seconds
  3. Bumper ads - these ads are also unskippable but their length is usually 6 seconds
  4. Overlay ads - short text or overlay image that appears on the lower part of the video and appears on computers only

With Google Ads you can indeed attract more potential customers to your website or to your YouTube channel for more information about your product and actually purchase it. When you’ve chosen a type of the advertisement and posted it a user for whom it’s relatable will see that appearing on their screen and will be far more likely to click on it and look for more details. Don’t worry if your potential customer won’t click on the video right away, they will have a possibility to watch it till the end and get more information about your product and will probably remember its details. With this service you get a chance to make your product more visible, more people will know about it and so you’ll get more profit from it organically.

Google Ads is a unique service to create a certain type of advertising for your business and for its promotion on YouTube. It will make it possible for a lot of users to get to know about your business more, use the link you added and visit your official page. Most importantly, is that you used an “organic way” of attracting potential clients.

So to get this natural-looking and effective promotion, click here to order YouTube Google AdWords Views (different GEOs available).